About the project
Increasing public awareness for bottlenose dolphins through the adoption program
What we delivered
Design, Frontend, Backend
Use existing content as a base for the website redesign and integrate it with a complex purchase flow in a one-page design
Carefully constructed information-rich one-page design that is both engaging and easy to consume
Every project has its challenges. When given the task of redesigning a Blue Planet website for adopting dolphins, we found out that the challenge was not in creating new content but figuring out how to correctly expose the existing one. Consuming the correct information at the right time is the essence of a good user experience.